Archive for March, 2009

Twouble with Twitter is a Twitterrific Viral

Here is a video that combines a lot of good elements to make a viral. First, you criticize a social platform that is inherent to sharing.  Second, make it enjoyable to watch so a cartoon format is key for a wide audience.  Third, use a n00b to show how the platform can seem absolutely ridiculous [...]


Minor Case of the Flu Viral

In the earlier post Understanding Videos: Production Vs Distribution we described the nature of a flu viral to some degree.  A flu viral can grip a niche market like any common cold and be gone just as fast.  Using the example of the streaker at the Blue Jays game from the earlier post we can [...]


Samsung Viral Follows the Likes of Cardo Systems

Sumsung’s new viral uses the same tactic as Cardo Systems.  In 2008 Cardo Systems released a to be viral in a couple different languages in the attempts to sell more Bluetooth devices.  Essentially, the video presented a curious mystery begging the question:  can you actually pop popcorn with a couple of active cell phones?
 
The tactic [...]